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the lab

The original concept of The Lab was a place where we at minimondo could post ideas that were still incubating and get one-liners out there about them.

Essentially we wanted a place for little baby ideas to hang out why we worked with them.

Ironically, that idea changed a bit.

Over time we evolved The Lab to became more useful -  to both us and others. We began featuring some of the articles and resources that we found inspiring through our ideation and research.

Below are a few minimondo concepts that
we have in development:

Recent articles:


03.16.10 Be Solutionary, Not Revolutionary

02.10.10 Greenwashing and False Claims

11.11.09 Cause Marketing: A Tougher Sell.

08.25.09 True Value of a Prototype

06.08.09 50 Ways to Connect through your Site


Archive

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